Social Media management

Social Media Marketing & Branding

My Expertise in Social Media Marketing

I specialize in social media strategy, content creation, paid advertising, and community engagement to help brands establish a strong digital presence. With over ten years of experience, I have successfully managed social media campaigns that drive brand awareness, audience engagement, and revenue growth. My approach is data-driven, ensuring every campaign delivers measurable results.

How I Approach Social Media Marketing

Strategic Social Media Management
I develop and execute data-driven social media strategies tailored to business goals.

Crafting content plans that align with brand identity and audience preferences
Managing multi-platform accounts, including Facebook, Instagram, LinkedIn, Twitter, and TikTok
Engaging with followers to foster community growth and brand loyalty
I have helped brands optimize their social media presence, increasing engagement and organic reach while driving meaningful interactions that convert into sales.

Content Creation & Visual Storytelling
Creating compelling content is key to building an engaged audience. I produce high-quality graphics, short-form videos, and engaging posts that capture attention and encourage interaction.

Social media graphics designed for engagement
Video content for Reels, TikTok, and YouTube Shorts
Copywriting that tells a brand’s story effectively
I use tools such as Photoshop, Canva, and Adobe Premiere Pro to develop creative assets that align with a brand’s message and aesthetic.

Paid Social Media Advertising (PPC)
Social media advertising is one of the most effective ways to generate leads and increase conversions. I specialize in high-performing ad campaigns that ensure businesses get the most out of their budget.

Running and optimizing Facebook, Instagram, and TikTok ads
Implementing A/B testing to determine the most effective ad creatives
Retargeting strategies to convert engaged users into paying customers
I have successfully managed paid campaigns that resulted in lower ad costs, increased ROI, and higher conversion rates.

Influencer Marketing & Brand Growth
Partnering with the right influencers can expand a brand’s reach and build trust with target audiences. I develop and manage influencer collaborations to maximize brand visibility and credibility.

Identifying and partnering with influencers aligned with brand values
Creating campaigns that drive authentic engagement
Monitoring influencer performance and campaign impact
I have worked with brands such as Heineken, Coca-Cola, and Britvic, helping them execute influencer marketing strategies that increased awareness and customer loyalty.

Case Studies & Achievements
Social Media Growth for Primo Drinks
I helped Primo Drinks enhance its social media presence through a structured strategy, targeted ads, and engaging content.
Results:

Grew social media followers by 50 percent
Increased organic engagement by 40 percent
Boosted online sales by 30 percent within three months
E-Commerce Brand – Paid Ads Success
For an e-commerce business, I developed a PPC and retargeting strategy that significantly improved ad performance.
Results:

Increased conversion rates by 30 percent
Reduced cost-per-click by 20 percent
Achieved a higher return on ad spend
My expertise in social media marketing, branding, and paid advertising has allowed businesses to reach larger audiences and maximize engagement.

Why Work With Me
Over ten years of experience in social media marketing and branding
Proven success in increasing engagement and driving sales
Expertise in social media advertising and organic growth strategies
Ability to create high-quality content that aligns with brand objectives
Strong background in managing campaigns for top global brands